TrueStart Performance Coffee is a world first – coffee for sport, health & fitness. It’s the only coffee in the world with a measured 95mg caffeine boost and no crash, so you feel awesome every time.

TrueStart are a dynamic, young British brand on a mission to up your game and we couldn't be more pleased to have them as out nutrition partner! The whole range is vegan and gluten free and Dirty Wknd club members get an incredible 20% Off!!

TrueStart Coffee can be taken hot or cold, pre ride or during a long ride in a water bottle for a needed boost! Check out some more tips from Truestart - Click Here.

As well as Truestart coffee, Dirty Wknd members get 20% off nutrition bars. These protein and coffee flapjacks give you the perfect natural and sustained boost when you're out on the bike or trail. With the Dirty Wknd discount a bar works out at just £1.43 each!

Become a member of the club to access the 20% discount on all Truestart cycling nutrition. Click this link for full membership details - Click Here